Long-term partners sign new extension.
Quick-Step Alpha Vinyl is delighted to have come to an agreement with the Slovakia based private investment company Janom, who will continue to support our team until the end of 2023. The news comes on the 10th anniversary of Janom partnering the squad, having originally joined us in 2012.
Janom looks to invest in innovative projects, helping them to develop with the aim of building long-term growth in their value. Amongst their portfolio of projects, they take a particular interest in green projects and helping to protect our environment, such as their recent investment in the GreenWay e-mobility project, as reported on our #ItStartsWithUs page.
Speaking of the agreement, Quick-Step Alpha Vinyl CEO Patrick Lefevere said: “We are delighted to have the continued support of Janom. They have been a special partner of ours for 10 years now and we have always been very grateful for their support. The two organisations have similar outlooks and cultures, with both looking to lead the way in innovation and forward thinking. I look forward to another special two years with them.”
Echoing this, Janom CEO Jan Miskovsky said: “While deciding to enter into the partnership with the cycling team Quick-Step Alpha Vinyl 10 years ago, we were aiming to expand our brand on an international platform. Reflecting on our journey, supporting a team that has a heavy focus on providing their top athletes with the latest technology and the best equipment possible, sits within our ethos at Janom. In the time we have supported them we have had an incredible amount of success I can clearly state, which in turn has supported our brand visibility and credibility and allows us to build for the future. I consider this decision as one of the best in my business career.”
Photo credit: ©Wout Beel