Omega Pharma - Quick-Step Cycling Team will be featured in an upcoming cycling programme as part of CNN International's 'The Art of Movement'. The show is hosted by award-winning journalist Nick Glass, and will air multiple times on CNN International. Specific parts of the episode will be used on primetime news programmes, Connect the World, and News Stream. CNN International CNN International can be seen in over 270 million households and hotel rooms on a 24 hour basis worldwide across over 200 countries and territories. The Art of Movement also has its own dedicated microsite www.cnn.com/artofmovement
The Art of Movement is a series exploring motion on earth relating to people, objects, machines, and more. The cycling episode focuses on the art of cycling and the relationship between bike and human. OPQS riders — and their preparation for the 2014 season — will be an important aspect of the programme. The portion of the programme involving OPQS was particularly built around Mark Cavendish and Tom Boonen, who are prominent figures in the professional cycling world. Concepts covered in the documentary include the art of riding in the peloton and OPQS rider visions of cycling as a sport. The programme can be seen at the following times on CNN International (GMT)
Thursday January 9: 08:45
Friday January 10: 05.45
Saturday January 11: 07.30, 16.30,
Sunday January 12: 11.30
Saturday January 18: 12.30
Sunday January 19: 07.30
Monday January 20: 04.00
It can also be viewed online here.
"An important goal of OPQS is to expand its international impact, and this is an important step in that direction," OPQS CEO Patrick Lefevere said. "The show will be seen all over the world thanks to the reach of CNN International. I think it says a lot about our team that we have been chosen to represent the sport of cycling on a global scale. We hope to give even the non-cycling community a better idea of what our beautiful sport is about through the show The Art of Movement. A great way to grow cycling is through positive and informative international exposure."